Gift cards that always appeal to your audience

Flexible, scalable and ready to use. Our broad range of gift cards helps you offer every audience a reward that truly works.

range of gift cards offered by Touch

Gift cards for every audience and purpose

Our product range includes everything from our own gift and discount cards to gift cards from leading brands and retailers. Whether you’re working on loyalty programmes, employee gifting, or promotional campaigns, we offer the right solution for every target audience.

Our in-house gift cards

Our own gift cards are designed to offer something extra. With unique themes and a wide choice of brands and categories, they surprise recipients while offering attractive B2B terms.

  • Exclusively developed for maximum impact
  • Attractive B2B terms
  • Unique themes and a wide selection
  • Distinctive and surprising
  • Exclusively developed for maximum impact
  • Attractive B2B terms
  • Unique themes and a wide selection
  • Distinctive and surprising

Discount cards with exclusive deals

Surprise your audience with access to a platform full of exclusive discounts and offers. With credit added, the card works both as a gift card and as access to exclusive benefits, delivering double the impact.

  • Access to exclusive deals
  • A gift card and a discount in one
  • Added value for the recipient
  • Ongoing commitment
  • Access to exclusive deals
  • A gift card and a discount in one
  • Added value for the recipient
  • Ongoing commitment

Gift cards from top brands and retailers

Gift cards from leading brands such as Bol, Zalando and Pathé offer instant recognition and strong appeal, making them ideal when you want to be sure your incentive fits your audience’s preferences.

  • Widely accepted
  • Instantly recognisable and beloved
  • Always relevant to your audience
  • Strong, appealing brands
  • Widely accepted
  • Instantly recognisable and beloved
  • Always relevant to your audience
  • Strong, appealing brands

When should you use gift cards as an incentive?

If you want to offer freedom of choice

Gift cards are a great option if you don’t want to decide in advance what the best reward is.

  • always a perfect fit for the recipient
  • higher perceived value
  • less decision-making upfront

If you want to increase your conversion rate

Their low threshold and broad applicability make gift cards highly effective for promotions.

  • encourages participation
  • increases conversion
  • Ready to use

If you want to stay flexible

Gift cards give the recipient the freedom to choose for themselves, which means they’re more likely to be used.

  • quick to set up
  • versatile
  • suitable for a wide range of campaigns

Why gift cards are effective in marketing

Gift cards give recipients the freedom to choose. As a result, they better align with personal preferences and are used more often.

This is reflected in the impact of gift cards:

  • Higher redemption rates than fixed rewards
  • Greater appreciation through freedom of choice
  • Low barrier to entry
  • Suitable for a wide range of audiences
Rens, Category Manager for Cards, holds up gift cards as an example of rewards

Your partner in gift card campaigns

At Touch Incentive, we help you set up gift card campaigns tailored to your target audience and objectives. With Optimise, our loyalty and incentive cloud, you can easily add gift cards to your campaigns or loyalty programmes. With our wide selection and in-house gift cards, we ensure maximum flexibility and choice.

From one-off promotions to comprehensive loyalty programmes: we offer scalable solutions that work both online and in-store.

Frequently asked questions about Gift Cards as Incentives

How much do gift cards cost when used as incentives?

The costs depend on the type of gift card, its value and the volume. In practice, you often work with fixed amounts per campaign, so you know exactly what to expect upfront.

Gift cards are a great option if you want to give the recipient freedom of choice and ensure that the gift is something they’ll actually want.

Gift cards often result in higher redemption rates and greater satisfaction, because the recipient gets to choose what they receive.

Gift cards are easy to implement and can often be added to campaigns or programmes right away.

Yes, thanks to the wide range of options and freedom of choice, gift cards are suitable for virtually any target audience.

Discover other incentives

Premium-brand products

Powerful A-brand rewards with broad appeal

  • 1,500+ premium brand products

Tickets and experiences

Experiences that deliver lasting impact through a broad partner network

  • 1,000+ days out and experiences

Promotional items

Visible and tangible incentives that enhance the brand experience

  • 1,500+ physical products
Let’s choose the right incentive together

We’ll help you determine which incentive best fits your goals and campaign.

What to expect from the consultation

  • We clearly define your objectives and target audience
  • We recommend the incentive that will have the greatest impact
  • You will receive a clear proposal outlining the next steps