Albert Heijn Uitjes (days out)

How can Albert Heijn encourage customers who are staying home to shop at Albert Heijn and increase their average basket size during the slower summer months?

Repeated success

Successful annual savings campaigns for outings starting in 2018.

Sharp offering

Approximately 1 million tickets sold per campaign.

Increased market share

AH's market share increased significantly during the campaign period.

Touch approach

Touch has contracted more than 300 outings in the Netherlands, Belgium, and Germany, including amusement parks, zoos, museums, and wellness resorts. For the Albert Heijn Outings Campaign, Touch serves as the contract holder for all participating parties and handles everything for Albert Heijn by providing all content, e-tickets, and regional promotional materials.

Primary goals

Increased in-store sales
Building brand loyalty

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What to expect

We get to know your organisation and your specific challenge
We discuss opportunities for loyalty and incentives
You’ll receive a tailored, no-obligation proposal outlining the next steps