Hoogvliet Supermarkets

How can Hoogvliet efficiently and effectively organise the distribution of year-end gifts to all employees—spread across the headquarters, distribution centresand more than 80 stores—while taking into account logistical complexities, varying budgetsand ensuring the solution aligns with the year-end campaign?

Happy Supermarket

Complete peace of mind, minimal internal workload, maximum control.

Centrally managed

The entire organisation is managed from a single central system.

Careful logistics

Two different items were carefully and promptly delivered to over 80 locations.

Fully personalised

Custom online store and packaging, personalised in the style of the Hoogvliet holiday campaign.

The Touch STERKADO Approach

We developed a single, universal gift concept for all employees: Choice Gift. This allowed employees to choose a gift that suited them, while the organisation was managed centrally and transparently. The entire implementation was managed through a single system, ensuring that processes remained efficient and scalable. In addition, we ensured a meticulous logistics process in which two different budget amounts were distributed on time to over 80 locations, including stores, distribution centresand the headquarters. The employee experience was fully personalised with a custom-built web shop and packaging, fully in the style of the new end-of-year campaign .

Experience at Hoogvliet Supermarkets

“The strength lies in a single personalised concept that is cleverly tailored totwo budgets and fits seamlessly with the year-end campaign.” – Hoogvliet Supermarkets