Tango
How can Tango differentiate the Tango app and stimulate the use of the app?
The Touch Approach
With the Tango app, users can refuel with a discount and pay by mobile, park via the app and easily share their car. Several practical functions (refueling, mobility and parking) are thus bundled in one app.
To add a bit of fun and experience to the app, Touch Incentive has introduced the Tango Days Out Shop, completely in the look and feel of Tango. We provide a sharp and varied selection in the shop, its fulfillment and aftercare.
The shop offers a wide range of experiences and activities, which are always offered with discounts of up to 70%. If the customer spends the accumulated Tango Credit here, the deal of their choice becomes even cheaper. The Tango Days Out Shop can be accessed directly from the app through a Single Sign On.
Primary Goals
- Customer loyalty
- Creating distinctiveness
results
- Over 57% of registered customers actively use the deals in the app
- Many positive reactions from customers about the extensive possibilities in the app
- The Tango Outings Shop offers advantage, priority and privilege by which Tango distinguishes itself from competitors
Did you find this interesting?
Then you don’t want to miss the next pages either!
LET’S GET IN TOUCH!
Would you like to stay informed about the latest loyalty news?
