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Vrouw met groene koffer bedrukt met het KPN logo als sfeerbeeld voor de case over de KPN eindejaarsgeschenken campagne

Case KPN

How can KPN offer its employees a reward in a short period of time for the achieved objectives?

approach touch

At short notice, we took care of the composition and sourcing of a customised gift assortment. This was done entirely from the existing Touch assortment.

A gift could be chosen via a playful ‘menu’. Touch took care of the complete handling of the orders and deliveries, including aftercare.

Sfeerbeeld voor de case over de KPN eindejaarsgeschenken campagne

Primary objectives

  • To reward achieved goals.
  • Offering an effective reward method.

Results

  • Touch delivered a selection from the Touch assortment for the KPN employees at short notice against attractive B2B conditions.
  • Because of the high perceived value, there were a lot of positive reactions.

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